We all love fashion and India Couture week is one such event we can never miss for the latest updates on bridal couture. India Couture Week 2016, which took place at Taj Palace, New Delhi from 20th July to 24th July 2016, had all eyes waiting to see the collection.
And let me say we are overwhelmed by the collections showcased by veteran designers. Anita Dongre showcased her collection at the event for the first time. Her ever expanding business includes her main line- Anita Dongre, as well as AND by Anita Dongre, Global Desi, and Grassroots. The designer is well known for the ‘new age bride’ and her friends (catering to their many needs). She is also a silver screen favourite—from Mira Rajput’s rare appearance in a chiffon sari, to Bipasha Basu’s post-nuptial finery, and Sonakshi Sinha’s destination wedding wardrobe. AND is also a popular label of choice. In an interview with us she addressed the collection, “It is highly selective and it showcases some of the country’s best talent. We are really looking forward to unveil our bridal couture in the capital this year”.
Her theme called ‘Epic Love’ had the ‘Love Notes’ collection. “The new age bride is embracing traditional crafts today—be it a handwoven Bananas fabric, or a traditional gota patti. She is confident. She loves Indian crafts and textile,” Dongre says of her customer.
The show opens to a plush Rajasthan palace garden, recreated on the runway. Gaurav Raina’s melodious blend of Indian classical and folk with electronic music ‘Indian Electronica’, sets the mood for the evening. The distinct signature scent of all Anita Dongre stores (notes of jasmine and rose) announce the unveiling of the ‘Epic Love’ – the bridal couture collection that marks her debut at India Couture Week. The sheer grandeur of the architectured set with the playfull jhulla, pink bougainvillea, water fountain, and the famed hand done thikri craft, transport the audience into a luxurious Rajasthan palace garden.
Now onto the vibrant part, the models stepped out in sleek silhouettes with beautiful colours, from pinks to blues, to rustic orange and rich gold. The gotapatti work on the lehengas, haath phools and chunky chokers seamlessly blended with contemporary and bohemian spirit of the collection.
The ethereal beauties made the much-awaited appearance on the runway – each step choreographed to the rustic beat. A vintage folklore sets into motion as the models sashay in; hair fastened in tightly plaited braids and heavily hypnotic eyes highlighted in pink and burnt orange creating a young gypsy look.
Adorned in heirloom-like pieces from Anita Dongre’s jadau jewellery label Pinkcity, and antique silver pieces from the Anita Dongre label, the stunning maang-tikas, large nose rings, intricate haath phools, chunky chokers and necklaces add to the folkish charm of the show.
‘Epic Love’ opened on a free-spirited, lighter note with chintz-inspired printed lehengas teamed with Bohemian blouses. The designer’s signature gotapatti work breathes life into the prints. The classic Indian styles blend seamlessly with contemporary long, column tabards which give the wearer a beautiful illusion of height. The lean, sleek silhouettes bring modern relevance into bridal couture. The beauty of this collection lies in its versatility – the Bohemian gypsy tops can be paired with a printed lehenga just as beautifully as it would go with a pair of silk pants. Fringe-finished sarees with tie-up tops that wrap around the drape add a contemporary twist to the classic saree.
Moving gradually on to a regal palette, jewel-toned solids in rich wine, orange, and the classic reds, creams and golds take center stage. Gotapatti work is seen across the collection – first on the prints and then teamed with thread work. The monotone ensembles of the collection gives ‘Epic Love’ a beautiful end with a promise to brides for beautiful new beginnings.
The glamorous front row was graced by the friends of the designer – Shabana Azmi, Pernia Qureshi and Bhumi Pednekar.
Images from Anita Dongre